Business, Finance & Economy
Myths of Marketing
JOD 16.50
It's common knowledge that marketing is nothing but advertising, and if your business comes through word of mouth then you don't need marketing anyway. Besides, everyone knows that social media is the best form of free marketing there is... don't they? The world of marketing is abound with a stagge..
Never Split the Difference
JOD 12.50
A former FBI hostage negotiator offers a new, field-tested approach to negotiating – effective in any situation. After a stint policing the rough streets of Kansas City, Missouri, Chris Voss joined the FBI, where his career as a kidnapping negotiator brought him face-to-face with bank robbers, gang..
New to Big
JOD 21.00
Serial entrepreneurs David Kidder and Christina Wallace reveal their revolutionary playbook for igniting growth inside established companies. Most established companies face a key survival challenge, says David Kidder, CEO of Bionic, lifelong entrepreneur, and angel investor in more than thirty ope..
Nine Lies About Work
JOD 28.00
Forget what you know about the world of work You crave feedback. Your organization's culture is the key to its success. Strategic planning is essential. Your competencies should be measured and your weaknesses shored up. Leadership is a thing. These may sound like basic truths of our work lives toda..
Nudge
JOD 12.50
Nudge has transformed the way individuals, companies and governments look at the world - and in the process has become one of the most important books of the twenty-first century. This completely updated edition offers a wealth of new insights for fans and newcomers alike - about COVID-19, diet, per..
On Fire
JOD 9.50
JOD 23.60
For more than twenty years, Naomi Klein has been the foremost chronicler of the economic war waged on both people and planet—and an unapologetic champion of a sweeping environmental agenda with justice at its center. In lucid, elegant dispatches from the frontlines of contemporary natural disaster, ..
On Trend – The Business of Forecasting the Futur...
JOD 13.00
JOD 18.50
Trends have become a commodity—an element of culture in their own right and the very currency of our cultural life. Consumer culture relies on a new class of professionals who explain trends, predict trends, and in profound ways even manufacture trends. On Trend delves into one of the most powerful ..
Open Strategy
JOD 23.00
How smart companies are opening up strategic initiatives to involve front-line employees, experts, suppliers, customers, entrepreneurs, and even competitors. Why are some of the world’s most successful companies able to stay ahead of disruption, adopting and implementing innovative strategies, whil..
OTHER SIDE OF SALES
JOD 15.80
JOD 39.50
Whether it is in sports, in games or in business, the ones who are most successful are often the ones who know how to think like their opponent. And especially in the continuously evolving world of buying and selling, will these insights truly make the difference. Want to put an end to lost sales or..
Out of Office
JOD 21.50
The future isn't about where we will work, but how. For years we have struggled to balance work and life, with most of us feeling overwhelmed and burned out because our relationship to work is broken. This "isn't just a book about remote work. It's a book that helps us imagine a future where our liv..
Outliers: the Story of Success
JOD 12.50
Malcolm Gladwell shows why the story of success is far more surprising, and more fascinating, than we could ever imagine Why do some people achieve so much more than others? Can they lie so far out of the ordinary? In his provocative and inspiring book, Malcolm Gladwell looks at everyone from rock s..
Overdeliver
JOD 11.80
JOD 23.50
Brian Kurtz is the bridge connecting the bedrock fundamentals of direct response marketing to the state-of-the-art strategies, tactics, and channels of today. Overdeliver distills his expertise from working in the trenches over almost four decades to help readers build a business that maximizes both..